Tag archive for "AIM Conference"


JCH Spotlight, The Resident Connection, Written Posts

My RentMineOnline Story

4 Comments 07 April 2011

Yesterday I attempted to explain the important differences between finding vs. discovering when it comes to marketing and marketing online.  A long winded perception, but one that keeps me thinking about people that have embraced the idea of social and social search online.  Here’s a story about one of those people and my experience with […]

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AIM graphic

The Resident Connection, Written Posts

Apartment Marketing Question of the Week: Are you going to the 2011 AIM Conference?

10 Comments 05 April 2011

Taking a quick poll to see who’s going. <– Click here for the Facebook Poll. Hope to see you there as it really is one of the best apartment conferences (if not the best) of the year.  This year I will be presenting with Sarah Greenough of Princeton Properties on Local Referral Partnerships and Community […]

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how much is enough

The Resident Connection, Written Posts

How Much Is Enough?

4 Comments 17 March 2011

If you’ve ever been to a Jimmy John’s sub shop you’ll likely have noticed a number of irreverent signs on the walls like “The Customer is Usually Right”, “Free Smells”, “Bread So French It Must Be Liberated”, etc.  Just Google “Jimmy John’s signs“.  Out of all the signs I do have a favorite.  It doesn’t stand out […]

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Episode 49 - Mobile is Going to Be Huge for Apartments

Video Posts

Episode 49 – Mobile is Going to Be Huge for Apartments

2 Comments 11 May 2010

This is really sneaking up on us folks.  Don’t blink.  I’m not sure if I make a very compelling point here as I’m not dialed in on my statistics, but if you were in the mobile marketing session at AIM with Greg Sterling you witnessed some very solid info that should have you spinning your […]

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