The Resident Connection, Written Posts

Putting Apple, Nike, Starbucks, and Red Bull In Your Title Doesn’t Necessarily Make It a Good Post

4 Comments 22 February 2012

My good friend Lisa Trosien shared an article on Facebook recently.  I love what Lisa shares because it’s often informative or thought provoking.  The particular post she shared recently was definitely thought provoking.  I thought, “DAMN, ’7 Lessons from Great Marketers of Apple, Nike, Starbucks, and Red Bull,’ this should be interesting!”  Unfortunately, it wasn’t. [...]

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Written Posts

Inspiration Is Everywhere … Even Google+

2 Comments 15 February 2012

I started writing a marketing manifesto about a year ago.  I wasn’t sure where it was going so I shelved it.  The idea is resurfacing though as I’ve had some inspirational moments in recent months that are driving me to pick it up again.  I wanted share 3 of these moments. First, is a conversation [...]

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The Resident Connection, Written Posts

Pinterest, Path, and My Lack of Interest in Google+

12 Comments 09 February 2012

It’s amazing how quickly things can change online.  The potential for Google+ is incredible, but their lack of syndication and connectivity to Facebook, Twitter, Foursquare, or other social networks has been their downfall in my opinion.  With the only option to post to Google+ being through Google+ itself, I think they’ve limited their opportunity to [...]

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The Resident Connection, Written Posts

Responsive Website Design

No Comments 27 January 2012

Have you heard the buzz about responsive website design?  What is responsive design you ask?  With the plethora of mobile and tablet devices on the market today it’s a huge challenge to create mobile versions of websites that work for everyone.  Or is it?  In comes responsive design where a website automagically adjusts to fit [...]

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