Let’s be honest, how many people need an iPad? I don’t care how “cool” it is. The reality of it all is that it’s a fad that will pass. It’s like we are so impatient for Apple to come out with something new, we convince ourselves that making a huge iPhone is definitely the wave-of-the-future. And then we even convince Steve Jobs it’s a good idea too. How many times did this guy say a “tablet” wasn’t going to happen? Maybe I just don’t get it. I’ve only messed around with one for a few minutes, but in that period of time and from being force fed story after story about it I just still can’t see the appeal.
There is one example I can think of, and that’s the traveling business person. Otherwise I just don’t see how anyone would get enough use out of something like this. Sure, if you find yourself often stuck in airports, in desperate need to connect to the internet on a screen larger than your phone, or you don’t own a Kindle then I guess I get it. But if you don’t fit those criteria then please, someone, convince me this is a worthy investment. Netbooks never took off, so how is this really any different? OK, maybe the book thing and there’s all these fancy Apps, but what else?
I’m even stumped as to how it would really work in my business world of leasing apartments. A leasing agent isn’t going to carry it around and make notes, or show floor plans, or fill out a guest card on it. They just won’t. Why? It doesn’t save any time really, and writing information down seems more personal and less intrusive than typing something into a computer, er, sorry, iFad. It’s not that the technology is intimidating, it’s just that it doesn’t flow with a real life transaction. Maybe someday (and that’s a pretty strong maybe), but today is not the day (at least in my industry).
So what. Bottomline is that it is “cool” (to some people), and Apple fanatics are still drooling on theirs whenever they find time to use it. It’s a luxury item. It’s not a necessity. No one needs one, but lots of people want one. Good for Apple. Well played. I just feel bad for all the people that buy one, look back two years from now, and think to themselves, “Man that was not worth it.” Either that or they will still be trying to find a place to carry it.
Time will tell, but the iPhone 4 makes a ton more sense to me. Will the iFad fizzle away in less than 6 months? Will people find unique applications to use on them once a week in an executive meeting? Will it be worth the investment just to say you’re “cool”? Your call.